My friend showed me a LIFE HACK.
If you’re in a group. And you can’t decide on where to eat. You might hear things like:
“I don’t know.”
“I can’t think.”
“I don’t have any ideas.”
Until someone says a really bad idea.
“I think we should go to burger king.”
Nobody wants to go to burger king. So they suddenly say where they’d rather go.
It’s hard to pluck a good idea out of thin air. But it’s easy to say a better idea than burger king.
You can use this LIFE HACK in any creative process.
Don’t try to craft the perfect design on your first go. Make a bad burger king. Then make it better.
If you’re building a creative tool, how are you helping your user to make a burger king? Are you giving them something to build off? Are you encouraging them to play around?
Or are you just presenting them with a blank canvas?
It’s clear. We need to normalise sharing scrappy fiddles. For the betterment of ideas!
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